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Business owners need to understand and use advanced technologies. Technology can improve efficiencies, expand operations, provide new marketing capabilities, and increase sales.

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Children's Online Privacy Protection Act Compliance
The Children's Online Privacy Protection Act (COPPA), passed by Congress in October 1998, requires the Federal Trade Commission (FTC) to issue and enforce rules concerning children's online privacy.

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eMarketing
E-mail marketing is one of the most effective ways to keep in touch with customers. It is generally cost-effective, and if done properly, can help build brand awareness and loyalty.

 

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